Frazer is long-established desktop software for independent dealers, used on Windows. Dealer Garage is also installed on your own computer but runs on Mac and Windows, with a free plan and one-time upgrades. They are similar in philosophy and differ in platforms, interface age, forms coverage and how pricing works.
Differences at a glance
| Frazer | Dealer Garage | |
|---|---|---|
| How it is delivered | Desktop software installed on your computer | Desktop software installed on your computer |
| Platforms | Windows (check current) | Mac and Windows |
| Pricing model | Check its site for current licensing | Free plan; Basic $99 once; Pro $149 once |
| Where data lives | Your computer | Your computer |
| Forms | Check its site for current forms | 50 or 51 per Canadian province and territory, 47 for the US |
| Marketplace and email tools | Check its site | Marketplace posting, lead sync and email campaigns in Basic |
What is similar
Both put control on the dealer's computer, work without an internet connection for everyday tasks and avoid ongoing hosting fees. Both aim at independent dealers who want a practical tool rather than a platform.
What differs
- Platform. If your office uses Macs, an installed product must support them; Dealer Garage does.
- Age and interface. Newer software tends to have a more modern interface; long-standing software tends to have a deep history and a loyal user base.
- Region. Forms depend on country and province or state; compare the forms for yours.
- Extras. Marketplace posting, lead sync and email campaigns are included in Basic.
Questions to ask yourself
- Which operating systems do I use?
- Do I need forms for my province or state?
- How important are lead tools and Marketplace posting?
- What will the first year cost in total?
Read desktop versus cloud dealer software for the broader trade-offs.
How to evaluate either one
- Install a trial or the free plan on a spare computer.
- Enter five real vehicles with costs and photographs.
- Create a deal and print the forms you actually use.
- Back up and restore on another computer.
- Ask yourself which one your staff will use without being reminded.
Information about Frazer is general and as of writing; check its own website for current features and pricing. Frazer is a trademark of its owner. Dealer Garage is not affiliated with Frazer.
Try Dealer Garage
Dealer Garage is installable dealer management software for independent used-car dealers in the US and Canada: inventory, leads, deals, dealer paperwork, Facebook Marketplace posting and email campaigns, with records stored on the dealership's own computer..